Senior pharmaceutical sales managers face two difficult
tasks. They need to make the right decisions, and
they need to implement them effectively. Both have
to be done quickly.
Our focus is bottom line results. How can we help? If you're facing
any of the following questions or decisions, contact RMCI for more
size is the optimal sales force team?
are my key target customers?
should my frequency goals be?
is the optimal product call plan?
are the most profitable in- and out-licensing opportunities?
is the best product launch strategy?
should I use contract sales organizations?
my organizational structure limit sales and profitability?
With the help of our proprietary software, RMCI can quickly evaluate
hundreds of 'what if' scenarios to determine the best allocation
of sales resources across customers, products, teams, business units,
and geographies. For each scenario, we’ll forecast sales,
profits, and market share.
We’ll identify risks and contingencies to help you plan for
and react to changes in the market. We’ll also help you to
implement change by identifying sources of resistance, creating
a sense of urgency for change, limiting disruption where possible,
and identifying potential short-term wins.
Depending on your needs, a typical
project can be completed in 2-6 months, with results
expected immediately. We encourage you to read the case
studies on this site to learn about our track record for improving
pharmaceutical sales results.
With more patent expirations, fewer new product approvals and shorter
periods of exclusivity, pharmaceutical sales managers face pressure
to improve the return on the current sales force investment. RMCI
can help improve sales force effectiveness by quickly evaluating
your sales force, developing high impact action plans, tracking
results, and creating a continuous improvement process.
Our focus is on bottom line results. How can we help? Here are some
of the typical performance issues RMCI can assist in identifying
execution of marketing strategies
of customer target lists
of available customer information
sales teams that co-promote
access to key customers
and replicating best practices
RMCI uses a unique process implemented by hundreds of sales forces
in the U.S. and worldwide to uncover and exploit opportunities for
improving sales performance.
Key elements of the process include cross-functional teams, focused
field travel, and detailed data analysis. Our approach consistently
produces insights that functional managers operating alone would
miss. It quickly generates consensus on key opportunities for improvement
and buy-in for change implementation.
RMCI analyzes available data and manages the process, helping guide
development of appropriate effectiveness goals, action plans, and
metrics to track improvement.
A typical project
can be completed in 2-4 months. We expect you to see results
immediately. Please read our case
studies to learn how we’ve helped our clients improve
the bottom line.