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RMCI helps pharmaceutical firms make and execute superior sales force decisions to increase sales and profits. We do this in three ways:

improving sales force effectiveness
improving sales force strategy
building internal client capabilities

The results can be dramatic. Projects typically generate sales and profit gains of 5% - 20%. We can help accelerate new product uptake and help you respond more quickly and effectively to changes in the market. Our focus is ROI.

To achieve results, we develop innovative, easy-to-implement solutions to the sales challenges you face.


Here are some of the ways we help achieve better results.



On average, our consulting teams have over 10 years of industry experience. We understand the need to balance analysis – the numbers – with real world financial and organizational constraints.



RMCI has developed several proven proprietary analysis tools that can be customized to any market -- from the U.S. and Japan to Norway and Ecuador. As an example, in its sales strategy practice, RMCI models each health care market to optimize the mix of sales investments across geographies, products, business units and sales teams based on a series of contingent market events. Our analysis forecasts sales, profits, and market share for hundreds of "what if" scenarios to help clients choose the strategies that best meet their needs.



Our commitment is to give our best advice and service. Sometimes that means delivering bad news – telling the client what he or she doesn’t want to hear. We’re not aligned with a particular function, sales group, or internal political philosophy. That means we'll give you truly independent advice.



Decisions + Execution = Results. Great decisions by themselves don’t improve results. Over 20 years in the pharmaceutical sales consulting business, our senior consultants have developed the skills and processes to move decisions from the headquarters to the field. Buy-in and change management are as important as making the right decision. As an example, in the sales effectiveness practice, RMCI uses a unique process to help the client.

Assemble effective cross-functional teams
Analyze relevant, available data
Generate a common understanding of key problems and root causes
Create consensus on immediate and long term solutions
Plan and motivate action
Execute solutions
Track results
Continuously improve

Our goal is to become a highly valued business partner to each of our clients by focusing on each client's unique sales force needs and helping to deliver strong top line and bottom line improvement.
 
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